SWIVEL,
MORE THAN A CRM
All-in-one operating system designed for all financial professionals and their clients.
















































All-in-one operating system designed for all financial professionals and their clients.
















































Stay organized and efficient throughout your day by managing, tracking and nurturing your client relationships — your way. Whether you’re an agent who sells specific products, an advisor who provides comprehensive services, or an FMO, IMO or agency, Swivel does it all.

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Swivel CRM keeps your business running at peak performance—automating the details that keep your clients engaged and your team on track. From birthdays and annual reviews to appointment reminders, workflows, and personalized follow-ups, and more. Swivel ensures no opportunity or relationship slips through the cracks. Imagine a CRM that schedules annual reviews, reminds clients automatically, assigns tasks to your team, and keeps every interaction documented—all without you lifting a finger. That’s the power of Swivel Automations: effortless efficiency, flawless client experiences, and more time to focus on what really drives growth—your relationships and results. Because top advisors don’t just manage their business—they automate it.
See all your clients’ assets, policies, statements — and your commissions — in one place. Our patent-pending data aggregation technology makes it easy. With Swivel, account information is always accurate, aggregated and updated, making reviews and audits automatic. Swivel Sync


Our reports and visual dashboard provide greater visibility and follow-through. As a result, Swivel improves the customer experience, builds trust, increases accountability, reduces costs, and improves operational efficiency and compliance.
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As a successful financial professional, Swivel’s co-founder and CEO knows firsthand what it takes to build a thriving, multi-faceted business. This unique perspective led us to create a system that supports all financial services through each step in your customer journey: lead, opportunity, sales, and retention.


